Nigeria’s foremost energy solutions company, Aiteo Group, is pleased to announce that it has signed a partnership agreement with the Confederation of African Football (CAF) on the sponsorship of its annual award event, the CAF Awards.
Dating back to the 1970s, the yearly awards event is organised to honour footballers andindividuals who have excelled in various departments of the game. It brings together those who have made meaningful contribution to the development of football on the African continent.
This partnership further deepens the participation of Aiteo in football. Already, the company is the Official Optimum Partner of the Nigerian Football Federation, and the sponsor of the country’s Federation Cup, which has now been renamed, “The Aiteo Cup.”
Speaking on the commitment of Aiteo to the advancement of football in Africa, its Executive Vice President, Mr. Benedict Peters said: “This sponsorship shows that there is a clear momentum behind Aiteo’s involvement in the game. Buoyed by the success of our corporate social commitment in Nigeria that has resulted in our emergence as the first African nation to qualify for the world cup, we are encouraged to advance our investment in the game to a continental level. Our aim is to bolster the profile of African players globally, and encourage budding talents to put in their best.”
“CAF Awards shares our values in relation to creating opportunities, healthy competition and recognition for hard work. We plan on using this partnership to truly enrich the fan experience for millions of Africans.” Benedict Peters added.
Reacting to the development, CAF President Ahmad Ahmad, said: “We are very glad to welcome Aiteo on board this partnership. Aiteo is distinguished for its commitment to excellence and this sponsorship is a demonstration of its confidence in CAF’s renowned value proposition as a veritable platform for brand extension across Africa. We look forward to a long and fruitful partnership.”